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# Join Us at TALES: The African Lifestyle Experience
- URL: https://www.marmaladecollective.com/tales-the-african-lifestyle-experience-2025/
- Published: 2025-07-16T09:00:52.000Z
- Updated: 2025-07-16T09:00:51.000Z
- Description: We’re offering complimentary access to a select group for TALES (The African Lifestyle Experience) by Bellafricana on 25th July in London.
- Author: Editorial Team
- Tags: Events

If you’ve ever wanted to experience the full spectrum of African talent, from fashion and beauty to art, design, and storytelling, we have just the thing for you.

🎉

We’re proud to announce that ****Marmalade Collective is an official community media partner** for [****TALES: The African Lifestyle Experience by Bellafricana 2025**](https://www.eventbrite.co.uk/e/tales-the-african-lifestyle-experience-tickets-1321118965389?ref=marmaladecollective.com)****,** a 10-day celebration of African creativity, community, and cultural brilliance happening from ****July 25 to August 3** at ****Luxury Promise, 28 Cavendish Square, London W1G 0DB**

[![](https://storage.ghost.io/c/f2/65/f2656369-0f61-4d65-ad9e-0284e2fdbaca/content/images/2025/07/DSC03467-1-1.jpg)](https://www.eventbrite.co.uk/e/tales-the-african-lifestyle-experience-tickets-1321118965389?ref=marmaladecollective.com)

### What is TALES?

TALES (short for *The African Lifestyle Experience*) is Bellafricana’s flagship pop-up event. Think: 

💫 Over 70 curated brands from across Africa and the diaspora   
🎨 Live art and cultural showcases   
🗣 Fireside chats with creative icons and founders   
🤝 Meaningful connections with fellow lovers of culture, creativity, and community  
🎁 Plus: the chance to win a £200 gift card, exclusive travel discounts, and much more

And the best part? **It’s completely free to attend**. 

[Save Your Spot](https://www.eventbrite.co.uk/e/tales-the-african-lifestyle-experience-tickets-1321118965389?ref=marmaladecollective.com)

### Why we’re involved

At Marmalade, we’re all about spotlighting the beauty of community and the power of creativity, so this partnership felt like home. TALES is a shared celebration of what it means to create, connect, and belong.

And we want you to be part of it.

### Want the full scoop?

We published a **full guide to TALES 2025:** what to expect, who’s coming, and why it matters. 👉🏾 [**Read the full guide to TALES 2025**](https://www.marmaladecollective.com/a-guide-on-tales-2025-by-bellafricana/)

Let’s make it a summer to remember. 

[Free To Attend](https://www.eventbrite.co.uk/e/tales-the-african-lifestyle-experience-tickets-1321118965389?ref=marmaladecollective.com)

[![](https://storage.ghost.io/c/f2/65/f2656369-0f61-4d65-ad9e-0284e2fdbaca/content/images/2025/07/TALES-Instagram-Post-2-.png)](https://www.eventbrite.co.uk/e/tales-the-african-lifestyle-experience-tickets-1321118965389?ref=marmaladecollective.com)